22. April 2021 - 6:30 till 9:00
AJ Bell Stadium
United KingdomSalford1 Stadium Way

K-Club Breakfast - Manchester, AJ Bell Stadium, Thursday, 22. April 2021

Join sporting performance experts and an Olympic medal-holder to learn how the performance in sport can be linked to success in business.

About this Event

Speakers for our 30th April 2020 event are:Piers Martin, Chris Furber & Lamin Deen
In our April event, we’ll learn some of the secrets behind the success of top sporting performers in the UK and hear how grit and determination is required for achieving both personal and business results.

Piers Martin - MD - Podium Performance Group

Piers Martin is a strategic high-performance specialist working across sport, business and academia.

He is currently the Managing Director of the Podium Performance Group, a consultancy that helps individuals, teams and organisations develop optimised performance. He is a consultant to the Premier League, as the programme lead for the Elite Academy Manager Leadership Programme. Piers is also the founder of GuruBox, a video coaching platform, and co-founder of the Sports Influencers (SP.IN) sport business network.

For over 20 years, Piers has led and advised a range of Olympic and Paralympic sports, supported businesses from small start-ups to larger, established companies and coached individuals. Piers is Chair of UK Deaf Sport, a Director/Trustee on several Boards, performance advisor to various performance programmes and a member of the Panel of Arbitrators and Mediators for Sports Resolutions UK. He has an MBA from Manchester University, is undertaking a Doctorate in Sport and Exercise and is a keynote speaker and guest lecturer in a range of institutions.

Chris Furber - Performance Director for British Para-Swimming

Chris Furber joined British Para-Swimming as Performance Director in 2013 and has taken the team from 7th place at London 2012 to 3rd on the Medals table at Rio 2016 winning 47 medals.

Before joining Para-Swimming, he led the Para-Cycling team to the Paralympics in 2008 and 2012 with the latter supporting Dame Sarah Storey to win her eleventh gold medal. When he joined British Cycling, aged 24, he was the youngest coach employed by British Cycling.

In his career, he has helped guide athletes to 89 Paralympic medals including 41 gold and topped the medals tables in Para-Cycling in 2008 and 2012. Over the last 12 years, Chris has guided his teams to over 400 medals at Europeans, Worlds and Paralympic levels, more than any other Olympic and Paralympic Coach/Performance Director.

Outside of Para-Swimming, Chris helps businesses and organisations to better understand and optimise performance. He is also an experienced executive coach and mentor.

Lamin Deen – Pilot for GB Olympic Bobsleigh Team

Lamin Deen, whose family hail from Sierra Leone started life in London and moved to Manchester’s Moss Side when he was 9years old. Living in a notoriously tough inner-city neighbourhood, he could easily have opted for a life of crime. However, signing up to the Army aged 16 stopped him from throwing his life away. “There were hard times and I could have gone down the wrong road. Fortunately, joining the military helped to mould me and turn me into the person I am today.”

A structured military life gave Lamin the much-needed discipline that would help him in later years as well as allowing him up to experience sports at which he then excelled; athletics, boxing and basketball. He served with the Grenadier Guards in Bosnia and Kosovo and then followed the well-trodden path from sprinter to bobsleigh athlete.

Lamin has enjoyed considerable success in his new sport, making his Olympic Winter Games debut at Sochi 2014, where he finished 19th in the four-man and 23rd in the two-man. At the 2015 World Championships Deen and his team of Ben Simons, Bruce Tasker and Andrew Matthews finished fifth overall. The first major medal of his career was silver in the four-man at the Whistler World Cup in November 2017. He was selected for his second Olympic Winter Games at PyeongChang 2018, where he finished 18th in the four-man.

“When I was a youngster, I was always getting in and out of trouble. I wasn’t the most disciplined young kid. The Army gave me skills and discipline. There are many similarities between the discipline required in the Army and that required on the bobsleighing track. I owe a lot to the Army and the skills it taught me.”



  • You can pay by debit/credit card through this website. If you require a VAT invoice, please tick the box 'Do you require a VAT invoice?' and this element will be shown on your receipt.
  • If you would prefer to be invoiced for this event, please send an email to email for an invoice to be issued.
  • All bookings and payment MUST be received by 6pm on Monday 27th April 2020 to confirm your place.
  • No refunds for cancellations can be accepted after Monday 27th April 2020; the invoice must be paid in full even if you do not attend.
  • Members of the K-Club may attend events as part of their membership, however additional guests must be paid for. If you are a member and wish to attend this event, please email email to reserve your place by the end of Monday 27th April 2020.


The fee includes tea, coffee and fruit juice as well as a full English cooked breakfast. Please email email to advise of any special dietary requirements once you have made your booking.


The venue is located off Jcn 11 of the M60, and 'brown signposted' AJ Bell Rugby Stadium. The Sat Nav postcode is M30 7LJ. Note there are Smart Motorway speed restrictions in place on large sections of the M60, with heavy delays during peak periods, so please allow enough time to arrive for 7.30am. Click here for full venue details.

Polite Notice

Are you a professional wanting to attend? If this is your first visit, do join us for the experience, but note that for future events we encourage you to bring a Client or contact with you who fits our primary attendee criteria of owner manager or entrepreneur. Building a trusted network of contacts of the highest possible calibre is at the centre of everything K-Club stands for.


Thursday, 22. April 2021, AJ Bell Stadium, K-Club Breakfast - Manchester

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